Lost My Name

Wonderbly, previously Lost My Name, is a technology and publishing business that produces personalized books for children and adults. Launched in 2012, Wonderbly has sold over 8 million books in 169 countries and territories, and their titles are available in 11 languages. The company's headquarters are in Bloomsbury, London. As of June 2025, Wonderbly is owned by Penguin Random House, a subsidiary of the German media conglomerate Bertelsmann.