Jacuzzi
Jacuzzi is an American private company that manufactures and markets hot tubs, pools, and other bath products. It is best known for the Jacuzzi hydrotherapy products. The company is headquartered in Irvine, California. It is the largest hot tub manufacturer in Europe with eight factories, the largest being in Italy.
The company was founded in 1915 by seven Italian immigrant brothers from the Jacuzzi family in Berkeley, California. It developed a variety of products including pumps for agricultural use. In 1948, Jacuzzi created water pumps to treat a family member's rheumatoid arthritis. The water pumps were a niche medical product until they were integrated into a recreational hot tub in 1968. As the popularity of hot tubs grew, Jacuzzi created more models that were more advanced. Jacuzzi was family-run until 1979, after which it then changed hands several times, before being bought by its current owner Investindustrial in 2019.
Due to its popularity and market dominance among hot tub sales, the word Jacuzzi became akin to a generic trademark in advertising and product marketing, synonymous with "hot tub" itself in American English. However, the Associated Press Stylebook lists Jacuzzi as a trademark brand for products such as hot tubs, whirlpool spas, and whirlpool baths, and not as a legally genericized trademark.
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